The sd&a difference

Some telemarketing firms believe that an automated, one-size-fits-all approach to campaign design is the best way to help their clients reach their goals. Our approach is notably different. We understand that the specific needs of performing arts organizations are as different as the organizations themselves, and that is precisely why SD&A custom designs campaigns to meet each client’s needs and aspirations.

At the start of every campaign, we want to know what’s important to you and where you want to go. The uniqueness of your organization’s goals and parameters requires a very specific road map to help you get to your own unique destination. At SD&A, we consider ourselves expert cartographers. We do the hard work of mapping the path that’s best for you, then we use our technology and years of experience to drive you there.

Prior to 1983, performing arts organizations had no viable telemarketing option for reaching their patrons. As a remedy for this problem, SD&A’s founder, Stephen Dunn, developed the on-site campaign model. His novel idea produced results, and before long, symphony orchestras, regional theaters, opera companies and ballet companies across America were using this new method to meet their aggressive revenue goals.

For today’s busy marketing and development professionals, SD&A’s on-site telemarketing and telefundraising campaigns are an excellent alternative to the distracting problems associated with running in-house campaigns.

Our campaigns are known for meeting and exceeding our clients’ revenue goals, providing excellent returns on investment. Of equal importance to clients is the seamless integration of our telemarketing and telefundraising campaigns into their comprehensive marketing and development programs respectively.